Branding & Identity — February, 2026
New look, new regulars for a flower studio
Fernway's arrangements were premium but its branding whispered. We gave it a confident identity and a subscription story customers could join.
+94% subscription signups 3.4x repeat orders 41 press features
What we did
- Identity, voice guide and bouquet naming
- Subscription landing page and checkout copy
- Seasonal content calendar and reels system
- Local partnerships and market presence
The outcome
Subscriptions now cover quiet midweeks, and the studio turns away peak-date orders — a good problem we planned for with waitlists.
"It finally looks like what we make." — Nora Ellis, Owner